Journal

After heartaches, set backs, delays and yet more delays we were delighted to finally be putting the finishing touches and shooting our new collection of Stag Shirts and Bison Jackets.…

When we decided to create a woollen fabric from our own sheep, the concept seemed simple. The technical abilities and performance of merino wool married with the potential for positive…

The global shifts during the Covid – 19 crisis have reverberated throughout the farming community with just one outcome being a sharp fall in wool prices. When the global wool…

This week was our summer shearing, the age old process of removing the thick coat of wool that grows all over a sheep’s body. Merino sheep’s wool performs best at…

As we entered our third week of ‘lockdown’ as a country, lambing began. Life during lockdown is uncertain and strange for us all, yet the farm and animals needs remain…

The Five Freedoms of animal welfare have been an internationally recognised cornerstone of animal wellbeing since the 1960s. They guarantee the standard of care animals must be provided to live…

Any experienced outdoorsman knows the value of a good base layer. In the chill of the early spring mornings huddling into our collars we were inspired to create the Herne…

We’re absolutely delighted to have been featured in Pursuit International magazine. Pursuit International combines the finest storytelling and photography to capture a unique insight into ethical hunting and sustainable living…

Merino sheep produce their finest wool when exposed to extremes of temperature, whether hot or cold and it’s for this reason that we shear the Herne Fine Wool flock in…